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Calculating Charitable Value
We can argue about the accuracy of the calculator or of the averages I used, but the bottom line remains the same: the average donor should not be underestimated.
By Cheryl Black on Dec 28, 2012
The Demographics of Donor Potential
The Donor Perspectives report says “on average, US donors over the age of 65 gave more than three times the amount donated by those ages 18-24 and nearly twice as much as donors ages 25-34.”
By Cheryl Black on Nov 16, 2012
The Real Power of the Purse
As a grown up Girl Scout who also served as a camp counselor, …
By Cheryl Black on Jul 24, 2012
Report: 33.5M U.S. Hispanics Online
According to Engage: Hispanics in January there were 33.5 million Hispanics online in …
By Cheryl Black on Mar 21, 2012
Who and what influences giving decisions?
Much has been written and many have prognosticated about how new and emerging …
By Tad Druart on Feb 17, 2011
And the survey says…insert theme song
I love surveys. Writing them, participating (if they’re not too long), reading the …
By Jill Ward on Feb 4, 2011
Canada’s Most Generous Online Cities
Our third annual ranking of the Most Generous Cites in the US for …
By Tad Druart on Jan 20, 2011
What Makes Canadians Tick and Give
When I lived in the US for nearly six years, it was usually …
By Emma Zolbrod on Jan 19, 2011
Mind-Melding Online
Recent studies suggest that good conversation is possible due to “neural coupling” between the speaker and listener, but are these effects possible online too?
By Admin on Sep 9, 2010
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