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Testing Your Donation Form Part 4: Running a Usability Test

Testing Your Donation Form Part 4: Running a Usability Test

This is the fourth part in my series about learning how to test …

Testing Your Donation Form Part 3: Wrangling Guinea Pigs

Testing Your Donation Form Part 3: Wrangling Guinea Pigs

Note: This is the third in a series of posts about usability testing …

5 Facts About Online Average Gift Size

5 Facts About Online Average Gift Size

I looked at nearly $500 million in online giving from over 2,500 nonprofits in 2012 and found some interesting trends in the data.

Who is on Social Networking Sites?

Who is on Social Networking Sites?

The recent Pew Internet & American Life Project report, The Demographics of Social Media Users, had many of the trends and findings aren’t shocking but a couple were more or less dramatic than I expected.

Survey Says…

Survey Says…

I wear my Millennial identity on my sleeve.  I’m a proud member of …

10 Online Fundraising Insights

A couple weeks ago we released our 2012 Online Marketing Nonprofit Benchmark study. …

2012 Benchmark Trivia

Infographics are all the rage, and do we have one for you today! …

2012 Convio Benchmark Study

The sixth annual Convio Online Marketing Benchmark Index Study is now officially released. …

Report: 33.5M U.S. Hispanics Online

According to Engage: Hispanics in January there were 33.5 million Hispanics online in …

2011 Online Giving Trends

Blackbaud released its 2011 Online Giving report today. The report combines findings from …

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