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Don’t Get Spooked By Your Data!

Don’t Get Spooked By Your Data!

Data health woes. Duplicates. Outdated constituent information. Just when you thought Halloween was …

Business Intelligence: Using Data to Make Decisions

Business Intelligence: Using Data to Make Decisions

You have your CRM. It’s wonderful. You can track your constituents, record their gifts, keep track of which events they attended, and have insight into the upcoming activities associated with their major gift ask. CRM is a great repository of data, but how you use the data is what really matters. Enter business intelligence.

Interview with a CRM Expert: Business Intelligence

Interview with a CRM Expert: Business Intelligence

I’m so excited to kick off my “Interview with a CRM Expert Series” …

The Value of CRM: Using Data to Drive Decisions

The Value of CRM: Using Data to Drive Decisions

A hot topic in the media right now is whether or not stores …

3 Tips for Putting the “C”, “R”, “M” in Your Program Measurement

3 Tips for Putting the “C”, “R”, “M” in Your Program Measurement

As  a strategist, I live and die by having access to timely, relevant, …

KPIs, Metrics, and Benchmarks – Oh My!…How to Measure Your Year-end Campaigns

KPIs, Metrics, and Benchmarks – Oh My!…How to Measure Your Year-end Campaigns

Tis the time of year when end-of-year campaigns are in full swing and metrics, measurement, and benchmarks are top of mind. There are A LOT of ways to measure a campaign’s success, let’s look at a few.

Client Success with CHOICES

Another great success story! CHOICES – the Center Helping Obesity in Children End …

Client Success with Meals on Wheels & More

We have added a new client success story our arsenal! Meals on Wheels …

Does one size really fit all online?

This topic keeps surfacing around the office right now. It’s about how we’re …

Nonprofits, Coca-Cola and Real-Time Data… Ahhhhh…

Guest blog alert: The following post was contributed by Sandra Jensen, co-founder Kell Partners. Thanks …

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