A recent study found nonprofit website traffic decreased 14% in 2012. What can nonprofits do if…

Don’t be dismayed by the naming, Google Analytics advanced segments are really easy to use! They’re a simple way to segment your data and get more out of the reports you already use. On most reports, you’ll see a button for Advanced Segments right under the title of the report. Just click that button and you’ll see a list of check boxes.

Do you ever feel like you’re approaching your digital marketing without a map? …

Does this mean you shouldn’t pay attention to form completion rate (or the reverse metric, form abandonment rate)? No, it just means these are KPIs but not end goals.

Did you know that nonprofits can get $10,000 per month worth of search advertising from Google Grants? Here’s what you need to know to get started.

Here are a few tips from Google on how to Master SEO in …

Google’s over 1 million computer servers in data centers around the world handle over 1 …

Well, it’s the moment you’ve all been waiting for…our choice for the best …

Connection Cafe’s top five online posts of 2011.

This post is the fourth in an ongoing series about Google Analytics. As …