Tell me, does this sound familiar:
You’re staring at your organization’s Facebook page and the writer’s block is more like a writer’s mountain. You have absolutely no idea what you are going to post to Facebook, let alone the (seemingly) 500 tweets you need to come up with.
Writing two sentences (or even just one!) has never felt more daunting.
Good news: bookmark this cheat sheet and you’ll never draw a blank again. Here’s 50 ideas that will keep your nonprofit social media presence alive and healthy all year long.
Photo of your mission in action
Quote from service recipient
At-home activities (ex. Remember to turn off lights when you leave a room.)
Success story (ex. Tim made an A on his math test!)
Your video PSA
Online member registration
How to get service (ex. Stop by our south clinic for a flu shot.)
Change in office hours
Thank you to one specific donor
Thank you to corporate donor
Thank you to foundation donor
Photo from your most recent fundraiser
Special event save the date (ex. Next year’s walk or gala)
Online donation form
Cost of service you fund (ex. $5 to feed a family dinner)
Event registration/Ticket sales
Ask for specific in-kind donation (ex. Books needed for elementary students)
Online volunteer form
Open committee roles
Next volunteer opportunity
Recent legislation affecting your cause
Contact your representative
Thank you for being our fan/follower
Online e-newsletter sign up
Photo of and info about your board chair
Quote from board chair
Photo of and info about your ED
Quote from ED
Photo of and info about your event/committee chair
Link to your Twitter
Link to your Facebook
Link to your LinkedIn
Most recent e-newsletter
Most recent press release
Most recent newspaper story
Most recent TV story
What does X mean to you? (ex. What does security mean to you?)
Which of our events is your favorite?
Why are you a volunteer with us?
Will you be at X?
What can we help you with?
Local weather and how it relates to your cause (ex. It’s cold! Help us distribute coats to senior citizens.)
Quote from historical figure (ex. Gandhi, Winston Churchill, Yogi Berra, whoever)
Happy X Holiday
Tips for online privacy
Relevant safety tips (ex. In July “Prevent fires: 7 tips for safe grilling”)
Yesterday’s most popular tweet
Any other ideas to fill the social media content queue with? Add them in the comments section for all the social media world to benefit from.