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The 3 Principles to Acquire, Retain, and Upgrade Your Donors

The 3 Principles to Acquire, Retain, and Upgrade Your Donors

Nonprofit fundraising is facing some unique pressures. These pressures include economic ups and …

Inspiring “Gifts of Gratitude” in Healthcare

Inspiring “Gifts of Gratitude” in Healthcare

The following article originally appeared in The NonProfit Times Live from bbcon newsletter. …

Guess What? I’m Engaged!

Guess What? I’m Engaged!

Want to add some spark to year-end fundraising efforts? Focus on people rather than process: identify ways to enhance relationships through engagement. Personal interaction with your best prospects will undoubtedly optimize gift revenue

Thanks for Asking

Thanks for Asking

Ultimately, it’s what you do with the feedback that counts. If you are going to ask, be prepared to really listen and be prepared to act.

Memorial Giving:  Overlooked or a Golden Opportunity?

Memorial Giving: Overlooked or a Golden Opportunity?

Does your organization make the most of honor and memorial giving? Consider these ideas to enhance the effectiveness of this often overlooked giving channel.

Millennial Donors: Please Stand Up

Millennial Donors: Please Stand Up

Since I am solidly part of the Millennial Generation (I recently celebrated my …

Engaging Event Donors: Stop trying to make a pig to sing

Engaging Event Donors: Stop trying to make a pig to sing

Love them or hate them, events are a constant staple in nonprofit fundraising. …

Engaging Event Donors to Consider Planned Gifts

Engaging Event Donors to Consider Planned Gifts

Direct mail and direct response, annual fund, special campaigns, major donors and event donors and participants form the back-bone of your planned gift prospect pool. It’s not the origin of your donor that makes a good planned giving prospect – it’s the consistency in giving – especially in the past three years – that usually tips the scale in the planned gift favor. Explore simple ways to engage your event donor in the planned gift conversation.

Online Fundraising Spotlight: Holt International

Online Fundraising Spotlight: Holt International

It feels too early to think about year-end fundraising, but the truth is the campaign activities throughout the year play an important role at year-end.

Online Organizing Confessions…

Online Organizing Confessions…

…from a former grassroots organizer. Before joining the world of online marketing and …

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